Senior Content Writer

BrightMorrow Studio · Portland, OR · Mar 2022–Present

Leads editorial strategy and produces high-performing content for technology and professional services audiences.

• Created and managed a quarterly editorial calendar spanning blog articles, customer stories, email campaigns, and downloadable guides.
• Increased organic blog traffic by 68% in 18 months through search-focused content planning, internal linking, and content refreshes.
• Interviewed subject-matter experts and translated complex product concepts into clear, audience-centered narratives.
• Partnered with design, product marketing, and demand generation teams to support campaigns that contributed more than 1,200 qualified leads.

Content Marketing Writer

Northstar Current · Seattle, WA · Jul 2019–Feb 2022

Produced multi-channel content for a growing software and analytics portfolio.

• Wrote 90+ blog posts, landing pages, case studies, and email sequences aligned with buyer stages and campaign goals.
• Improved average landing-page conversion by 24% through message testing, sharper calls to action, and customer-led proof points.
• Built a reusable voice-and-style guide that improved consistency across marketing and sales content.
• Collaborated with SEO specialists to identify topic clusters and optimize content for search intent.

Freelance Editorial Writer

Independent Practice · Remote · Jan 2017–Jun 2019

Delivered researched editorial and branded content for small businesses, nonprofit organizations, and digital publications.

• Managed 15–20 concurrent assignments while maintaining deadlines, editorial standards, and client communication.
• Reported and wrote feature articles, thought-leadership essays, newsletters, and website copy.
• Developed interview briefs and source lists that strengthened accuracy and added original insight to published work.

Editorial Assistant

Paper Lantern Media · Eugene, OR · Aug 2015–Dec 2016

Supported a small editorial team producing practical lifestyle and workplace content for a regional readership.

• Edited and proofread 30–40 articles per month for clarity, grammar, tone, and style compliance.
• Researched story ideas, verified sources, and maintained the publication’s content database.
• Coordinated freelance contributors and tracked assignments from brief through publication.

Signal to Story Editorial Playbook

2024

Created a practical content planning and editorial standards playbook covering audience research, voice, SEO briefs, review workflows, and performance measurement.

Work, Clearly: A Research Newsletter

2021

Founded and edited a monthly newsletter translating workplace research into concise, actionable essays; grew the publication to more than 2,400 subscribers through organic referrals.

Senior Creative Content Writer — Brightwell Studio

Jan 2022 – Present · Portland, OR

Lead writer for an independent brand and digital content studio, translating complex ideas into clear, memorable stories across channels.

• Developed campaign concepts, brand narratives, landing pages, email sequences, and social content for 18 clients across technology, wellness, and sustainable retail.
• Increased average landing-page conversion rates by 27% through audience research, message testing, and benefit-led copy revisions.
• Created a reusable editorial voice framework that reduced client review cycles by approximately 30%.
• Mentored three junior writers and led weekly creative critiques focused on clarity, originality, and inclusive language.

Content Writer and Brand Strategist — Northstar & Finch

May 2019 – Dec 2021 · Seattle, WA

Combined editorial storytelling and strategic thinking to build content systems for emerging consumer brands.

• Wrote more than 120 long-form articles, product stories, case studies, and campaign assets while maintaining distinct brand voices.
• Launched an SEO-focused editorial program that grew organic blog traffic by 64% in 14 months.
• Partnered with designers, strategists, and account leads to shape campaign themes from brief through final delivery.
• Built content briefs and interview guides that improved subject-matter-expert interviews and reduced factual revisions.

Associate Copywriter — Juniper Lane Creative

Aug 2017 – Apr 2019 · Seattle, WA

Supported integrated campaigns and day-to-day editorial production for regional and digitally native businesses.

• Produced web copy, paid-social ads, newsletters, video scripts, and print collateral for 25+ client campaigns.
• Helped develop a seasonal campaign that generated 1.8 million impressions and exceeded engagement goals by 41%.
• Maintained editorial calendars and coordinated approvals across clients, creative teams, and external contributors.

Editorial Assistant — Harborlight Media Co.

Jun 2015 – Jul 2017 · Tacoma, WA

Provided research, writing, and production support for a small portfolio of lifestyle and community publications.

• Researched and wrote service articles, profiles, event guides, and newsletter features for print and digital audiences.
• Proofread weekly issues and managed source verification, image credits, and fact-checking workflows.
• Grew the publication’s contributor network by creating outreach templates and a streamlined pitch-review process.

Good Things, Clearly Told

2023

Created a public-facing storytelling toolkit for purpose-driven small businesses, including voice principles, sample narratives, and a practical content-planning template.

Field Notes: Makers of the Northwest

2020

Produced and edited a six-part interview series profiling independent makers; managed research, interviews, long-form articles, newsletter promotion, and social excerpts.

Freelance Content Writer

Independent Practice · 2021–Present · Portland, OR

Creates clear, research-driven content that helps growing brands attract, educate, and retain customers.

• Write 25–35 monthly deliverables across blog articles, website copy, email campaigns, case studies, and downloadable guides.
• Translate complex technology, finance, and sustainability topics into accessible content tailored to specific buyer personas.
• Increased average organic traffic by 42% for a portfolio of recurring clients through search-informed editorial planning and content refreshes.
• Manage discovery calls, briefs, interviews, revisions, invoices, and editorial calendars for 12 active clients.

Senior Content Specialist

Northstar Current Media · 2018–2021 · Seattle, WA

Led editorial production for a boutique content studio serving B2B software and professional-services companies.

• Produced more than 180 long-form articles, landing pages, and thought-leadership assets while maintaining a consistent editorial voice.
• Built content briefs from keyword research, customer interviews, competitor reviews, and performance data.
• Edited work from five contract writers and created style guidelines that reduced revision rounds by 30%.
• Partnered with designers and account managers to deliver integrated campaigns on schedule and within scope.

Content Writer

Brightwell Learning Works · 2016–2018 · Eugene, OR

Developed practical educational content for adult learners, instructors, and workforce-development partners.

• Wrote course pages, learner guides, newsletters, and social content for an audience of more than 40,000 subscribers.
• Improved email click-through rates by 24% by testing subject lines, calls to action, and audience-specific messaging.
• Conducted interviews with instructors and subject-matter experts to create accurate, engaging instructional materials.
• Maintained a cross-channel editorial calendar and coordinated approvals with marketing, product, and academic teams.

Editorial Assistant

Paper Finch Press · 2014–2016 · Eugene, OR

Supported editorial operations and contributed reported articles for a regional culture and lifestyle publication.

• Researched and wrote short features, interviews, event previews, and service journalism pieces.
• Proofread print and digital copy for grammar, accuracy, tone, style, and consistency.
• Maintained contributor records, story assignments, image credits, and production deadlines.

Field Notes for Better Work

2023

Created and published a 12-part interview series with independent professionals, including editorial planning, interviews, writing, newsletter promotion, and performance reporting.

Evergreen Content Refresh Program

2022

Audited and rewrote forty-five underperforming knowledge-base and blog pages for a fictional SaaS client, improving search visibility and increasing assisted demo conversions over two quarters.